_ Retail Design
We are proud to have worked with some of the world’s largest and best-loved brands across a myriad of sectors around the globe. And whether creating stores, concessions, branded spaces, pop-ups, point of sale or windows, our retail design bring brands to life through immersive physical experiences that engage your customers and create awareness among new audiences. From research, strategy and concept through to implementation, our expert teams work collaboratively with you, challenging the brief where necessary, sharing thoughts and ideas so every opportunity is maximised.
The highstreet continues to evolve with experiential retail stores replacing those that rely on a basic model of trade and transaction. This comes as customers increasingly express a preference for brands and retailers to tell a story leading up to the purchase of a product or service to enrich the customer experience. Creating a shopping journey that is filled with activity via interactive touchpoints ensures that a customer is immersed in a brand’s presence for a longer period of time, leading to customers experiencing a stronger affinity for the brand. Read more about experiential retail
Our vision is to be part of a movement that leads change towards a more circular and less environmentally impactful industry, and we are working to kickstart changes across both our own operations and within the wider industry. These include making mindful design choices, considering material lifespan, reconsidering waste, and thinking more local.
Sustainable retail design practice should be the default choice going forward, and as shown in some of our recent projects, it does not have to be an aesthetic compromise anymore. We’ve always believed that great design should – and can – be available to all. Our role has always been to provide the best support to our clients with an approachable face and a can-do attitude. Today this means being sustainable; it’s the only way that we can continue to make great design and great experiences available to many people, for the future years to come.
We can help you to create an award-winning store design(we’ve done it before), from blue sky thinking to assisting you with every part of the design process, we expertly manage your project every step of the way, including technical development and full site, works. Ensuring that brand, creative concept and architecture remain in perfect harmony, we seamlessly deliver creative visions through the construction phase of any new store design or refresh. Read More about our interior store design
Pop-ups offer your customers something unique and different from their usual visit to a store. With years of experience, we are experts in designing unique brand experiences which create interest and raise awareness within new consumer groups and greater brand advocacy amongst your existing customers.
As part of your wider brand strategy, pop-ups give brands (and us!) the opportunity to be more flexible and to experiment. At d4r we create bespoke pop-up destinations that push the boundaries to surprise, engage and educate audiences, as well as creating hype. Read More about Pop-ups and Temporary Spaces
We have a great ability to understand brands and distil them into branded spaces and concessions that attract customers attention in multi-brand retail environments. From the smallest footprint of a single piece of furniture to a full-blown shop-in-shop, whatever and wherever the location, our design development team review the features and layout to optimise each space to create maximum standout for the brand in each setting, acting as brand-guardian for rollout, to ensure consistent delivery of the concept. Read More
Having worked with brands across a variety of sectors, from fashion and luxury to home and beauty, to create immersive, intuitive, and innovative customer experiences, we really understand the importance of impression management through category management design. From planning stock load to creating decision hierarchies to applying campaigns for eye-catching on-shelf presentation, at D4R we know how to ensure that your product appeals in its category. Read More about our Category Design
We create visually striking window displays which capture your customers' imagination and drive footfall in-store. Using shopper insights to understand your customers’ shopping missions and their flow around the store, we create bespoke solutions that embody the unique spirit of your brand and guide customers through the store, designing impactful VM to disrupt their journey and draw their attention to specific products and promotions. Read More our VM Window Displays
BRINGING A STRATEGY TO LIFE
Our talented interior, 3D, and environment designers work across multiple media and industry standard program platforms to offer a comprehensive visualisation service. We bring your concepts to life with the most suitable presentation techniques no matter what your budget, experience, or timescale. Our team can offer a wide range of options for concept generation and development including fast sketch ideation to support initial direction decisions, right through to realistic 3D visualisation allowing for total immersion into a concept.
It’s all in the detail… From a single piece of card to a crafted and highly engineered, standalone fixture, we create an effective point of sale that drives sales. Whether our clients require a one-off solution or POS for a global rollout, as retail specialists, our team of multi-disciplined designers are skilled in creating bespoke POS concepts, choosing materials and finishes that retain the integrity and values of your brand. Read More Point of Sale Design
We work with you to create retail environments that truly integrate digital with the physical. From your brand’s online persona to digital interventions in-store, we take a holistic approach to create a unified and seamless experience that enriches and enhances their shopping journey and the customer's relationship with your brand. Read More about Digital Integration
Design Intent Packs
A FULL PALETTE WITH BASIC DETAILS
At this stage, we complete shell modelling for the basic architecture and begin to create a full suite of intent drawings and information to illustrate the concept direction, including plans, elevations, 3D views, and a full material palette. At this stage, we undertake reviews with the client, complete revisions, and prepare all the detail needed to inform the next stage of development - the detail draw pack.