read

March 16th, 2021

Lucy Mister

Insight article

What is a shop-in-shop? Why should you launch your brand in a multi-brand retailer? What are some factors to consider upon entering a multi-brand retailer?

Report contents

1.0 What is a shop-in-shop?
2.0 3 reasons to launch your brand in a multi-brand retail store
3.0 Entering a multi-brand retailer
4.0 Making the most of your shop-in-shop or branded space
5.0 Masters of the rollout
6.0 Refreshing your shop-in-shop or branded space

 


 

In this month’s insight report we take a closer look at the benefits of launching a shop-in-shop or branded space in a multi-brand retailer, some industry-specific multi-brand retailers and how they operate upon welcoming a SIS or branded space, some key areas of consideration when managing a SIS or branded space roll-out, and perhaps most importantly, how brands can make the most of their branded spaces or shop-in-shops by maximising their impact.

 

To receive the full article

Retail Rituals

Interested in your brand's instore CX? Welcome to the club! In our latest insight report, we explore how brands are leveraging retail rituals for improved CX... GET THE INSIGHT REPORT