Trends & Insights

Identifying and interpreting emerging trends.

Curiosity fuels everything we do.

By constantly scanning the cultural, social, and commercial landscape, emerging patterns are uncovered that reveal where consumer attention is heading next. Whether it’s evolving lifestyle choices, technological advances, or changing retail expectations, these insights inform our creativity, allowing us to shape brand experiences that feel timely, relevant, and resonant.

Armed with this knowledge, our creative teams gain a powerful edge, ensuring we keep our brands ahead of the curve, leading rather than following.

Perricone MD
Adidas Predator x Sports Direct
MONTIREX
Stanley x Go Outdoors
Columbia x SDI
The North Face
National Express
New Balance X JD
MAC x Selfridges
UGG x Selfridges
Adidas Predator

Design Trend Predictions 2025

As a creative retail agency, we constantly track and evaluate activity and ideas; observing how cultural touchpoints evolve.

South Korean Retail Innovation – PART TWO

South Korean retail sets the bar for world-class experiences. Part Two of our report reveals the key elements behind their exceptional design approach.

South Korean Retail Innovation – PART ONE

Celebrated for it’s lively pop culture, internationally acclaimed boy bands and innovative K-Beauty trends, South Korea has sparked a cultural phenomenon, drawing attention from across the globe.

Boomers – Rethinking Purpose.

We’re living in the most age-diverse society in history – and we’re becoming one of the most age-segregated.
Design Trend Predictions 2025
South Korean Retail Innovation – PART TWO
South Korean Retail Innovation – PART ONE
Boomers – Rethinking Purpose.

Research

Providing context.

 

Our creative curiosity uncovers trends, behaviours, and data that inform bold retail strategies and award-winning store concepts.

Brand Strategy

Positioning and personality.

 

Brand strategy creates tone of voice- defining the personality that connects with customers.

Customer Experience Strategy

Crafting an experience.

 

Strategy is the foundation of clear and effective storytelling, driving and directing the creative process to deliver more successful activity.

Let’s carry on the conversation