Research

Our proven process uncovers emerging trends and valuable data- informing bold, intelligent strategies.

Understanding context.

To understand how to set your brand apart in a busy landscape we read, research, and explore- building a detailed picture of your brand, the audience, and the sector. This understanding becomes the foundation for both strategic direction and creative development, ensuring every concept is rooted in insight.

We can undertake competitor and brand audits to offer a deeper analysis of where your brand fits into your customer’s life, highlighting untapped opportunities and areas for growth. Fieldwork and data capture can also be commissioned for real-time, on-the-ground customer insight. Our curious and investigative mindset and proven process uncovers emerging trends and valuable data- informing bold, intelligent strategies that pave the way for standout results.

Leonidas
Diageo
Cannabotech
ASICS x JD Sports
TEMPUR
Huda Beauty
The Hut Group
adidas
adidas
Montirex
Stanley 1913

Liquid Futures – A spirit and beverage retail report

How is the future of spirits shaping up in an uncertain and ever-changing world?

Our view from the Studio – 2025: The year so far.

A round-up of the most inspiring moments in Design this year so far, from the perspective of our Creative Studio team.

Design Trend Predictions 2025

As a creative retail agency, we constantly track and evaluate activity and ideas; observing how cultural touchpoints evolve.

South Korean Retail Innovation – PART TWO

South Korean retail sets the bar for world-class experiences. Part Two of our report reveals the key elements behind their exceptional design approach.
Liquid Futures – A spirit and beverage retail report
Our view from the Studio – 2025: The year so far.
Design Trend Predictions 2025
South Korean Retail Innovation – PART TWO

Trends & Insight

Interpreting and evaluating.

 

Our insight team identifies emerging trends that keep our creative thinking at the forefront of the industry.

Brand Strategy

Positioning and personality.

 

Brand strategy creates tone of voice- defining the personality that connects with customers.

Customer Experience Strategy

Crafting an experience.

 

Strategy is the foundation of clear and effective storytelling, driving and directing the creative process to deliver more successful activity.

Let’s carry on the conversation