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May 24th, 2023

Design 4Retail

Insight article

TikTok doesn’t just concern digital marketers! In our latest retail insight report, we take a look at why you should be leveraging TikTok throughout your entire marketing operations, both online and offline.

Report contents

1_TIKTOK: UNDER THE SPOTLIGHT

We take a look at how the exponential rise in popularity of TikTok has started to outperform the freshly formed giant of Meta, before exploring its influence on society and a plethora of features that are unique to the platform.

 

2_WHAT’S TIKTOK TRENDING? TWO THINGS TO WATCH OUT FOR IN 2023 AS A B2C MARKETER

We take a look at the rise of TikTok Agents and (De)influencers, exploring what they mean for traditional feedback-channels and the leisure and hospitality industry.

 

3_ HOW TO BEAT THE ALGORITHM & WIN ON TIKTOK

We take a look at a number of ways that businesses, big and small, can increase their chances of success when using TikTok to promote their brand and products.

 

4_LEVERAGING TIKTOK OFFLINE: A NEW ERA OF “PHYGITAL”

We explore how brands can increase offline engagement and sales through the power of social listening – and react to what they “hear”!

To receive the full article

Every trend has an opposite, a counterpart that is its antithesis, and these ‘design dualities’ is precisely what our latest insight report explores. Delving into these dualities is not merely about style; it’s decoding the unspoken conversation of fractured communities, seeking pathways for bridge building through forms that reflect our division. Request the report!