July 20th, 2015

Design 4Retail

Reebok’s in-store branding

Following on from the Adidas branding in a retail environment designed by D4r for the Hamburg stadium store, D4r have also managed and installed the Reebok area within the stadium store too. You can take a more in-depth look at our previous work, where we give more information on the idea to the implementation of a project.

The store is old school gymnasium themed with engineered wood panels on the walls with steel frames to display the product and steel low pendant lighting. The design is made up of simple geometric shapes shown as floor features and solid shapes. The area also includes many VM opportunities to engage with the consumer.

Overall another great opportunity for D4r to work with an international leading sports brand at such a fantastic location.

If you would like more information on our in store branding, then please contact us.