With online retail sales proving to be very successful in the recent years, retail outlets are looking for new ways to entice customers into their stores.
One of the best ways for retailers to bring customers back into their highstreet stores is to attract them with their unusual window displays.
Christmas, more than any other time of year tends to be the biggest focus for stores to spend a lot of time and effort on their window displays.
American retailer Anthropologie recently opened a store in London’s Regent Street. For the opening week they took a an unusual approach with their shop window and instore display.
They used a large number of colourful fruit teabags to hang in their window, quirky chandeliers made from recycled plastics, a life-size model sheep draped in heavy yarn and a 20-metre high vertical garden..
Suprisingly the window display is very attractive and attracted a large amount of attention.
Maybe this is a new way to get people to recyle?!
Owned by Levi’s, Cinch stocks only the most premium concepts from the global denim brand, and couldn’t be further away from the image of a commercial store.
The store is regularly given a retail design makeover to showcase the latest products, and the latest incarnation is currently Levi’s X Original Fake – a new collaboration between Levi’s and the Japanese streetwear label founded by graffiti legend KAWS.
Now in its fifth edition and never before released outside Japan, this exciting collaboration is bringing fits to the London’s fashionable masses due to releasing only extremely limited numbers of stock.
(Read more)
It’s an impressive idea; the proposals for new shops and homes in Harlow, Essex are being publicly exhibited prior to planning applications being submitted.
The regeneration project at Clifton Hatch in Harlow will provide shopping facilities and 26 new homes. The exciting prospect, we at Design 4 Retail think, is that the consultation will ensure that the development is not only supported by the local community, but the design of the retail environment will be informed by the feedback outcomes from the exhibition.
The urban development just north-east of London will replace existing outmoded shops with new, bespoke designed retail units, that will support the local economy. Harlow council see the exhibition as providing an opportunity for residents to have a hand in improving the area, and the retail design of the shop units will play a strong role in attracting customers to regenerate Clifton Hatch.
It’s a wise move, and one that would do well to be adopted by other commercial property developers. The local population are inevitably affected by the arrival of new businesses, and shrewdly scooping out the public’s retail requirements will only assist in ensuring that business will be sustainable in the area.
The outcomes of the feedback and its incorporation in to the design of the project will be viewable in a secondary public exhibition during October 09.
The exhibition of design proposals for new shops and homes at Clifton Hatch, Harlow, will be held at the Royal British Legion Club in Latton Common Road on 14 September from 3pm to 7pm.
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