Nando’s know how to sell food. But they’ve just become even better at it.
Launching a new range of packaging which has been designed to incorporate content generated by their own consumers, Nando’s new takeaway containers ask a host of challenging questions to get their customers soul-searching whilst chowing down on some peri peri delights.
It was determined in the extensive research Nando’s carried out that combining fun iconography with social commentary and philanthropy was the way forward for the international brand.
They’ve teamed this nice range with a website to continue the dialogue with their customers, inviting them to respond to their tantalising questions online.
If you fancy a look at how the champions in chicken are doing it for themselves with questions like “Life. What’s it all about then?” or “What should you be famous for?”, then hop along to yourchirp.com
